{"id":719,"date":"2021-08-26T13:00:00","date_gmt":"2021-08-26T13:00:00","guid":{"rendered":"https:\/\/www.invictus-lead-generation.de\/?post_type=lexikon&p=719"},"modified":"2024-09-17T10:43:34","modified_gmt":"2024-09-17T09:43:34","slug":"crm","status":"publish","type":"lexikon","link":"https:\/\/alt.invictus-lead-generation.de\/en\/lexikon\/crm\/","title":{"rendered":"CRM"},"content":{"rendered":"\r\n

CRM steht f\u00fcr Customer-Relationship-Management oder auch f\u00fcr Kundenbeziehungsmanagement. Dabei handelt es sich um eine Strategie\u00a0zur Verwaltung aller Beziehungen zwischen einem Unternehmen sowie seinen Kunden (sowohl bestehende\u00a0als auch potenzielle). Entscheidend ist hier jedoch weniger die Strategie selbst, sondern vielmehr die Software bzw. das entsprechende CRM-System, mit welchem diese Beziehungen verwaltet werden k\u00f6nnen und welches ihnen dabei hilft, den \u00dcberblick zu behalten.<\/p>\r\n","protected":false},"parent":0,"template":"","class_list":["post-719","lexikon","type-lexikon","status-publish","hentry"],"yoast_head":"\nCRM - Invictus Lead Generation GmbH<\/title>\n<meta name=\"description\" content=\"Was bedeutet "CRM"? Schauen Sie die Definition im Invictus Lexikon nach! 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